Job Description
· Lead and execute the US marketing and promotion strategy for Secure Flash and related security products.
· Identify customer needs, drive demand generation, and support acquisition of new customers.
· Develop and implement go-to-market plans, marketing campaigns, and promotional activities.
· Conduct market research, forecasts, and competitive analysis to support business development and product positioning.
· Build and maintain partnerships with key industry players, agencies, and vendors.
· Develop, create, and deliver high-quality internal and external marketing materials.
· Align marketing activities with US sales teams to ensure consistent messaging and market penetration.
· Manage planning, logistics, and participation in industry trade shows, conferences, and company events across the US. Represent the company as a speaker or panelist at US regional industry events.
Requirements
· Bachelor’s degree in Electrical Engineering, Computer Science, or related technical field.
· Minimum 5+ years of experience in the semiconductor industry (product design, product management, or related role).
· Minimum 3+ years of product marketing and product promotion experience.
· Expertise in at least one of the following:
1. Hardware security technologies
2. Microcontroller products and ecosystems
· Demonstrated success in developing, executing, and tracking marketing plans.
· Proven ability to identify, establish, and manage relationships with customers and ecosystem partners
· Excellent communication, presentation, and storytelling skills.
· Ability to work independently while collaborating effectively with global teams.
· Creative problem solver with a proactive, team-oriented mindset.
· Willing to travel to Taiwan & Israel
· Location: SF, Bay area OR Austin, TX- US resident is a must
PREFFERED
· Experience with platform security standards.
· Familiarity with secure boot, PQC, or firmware resiliency solutions.